Humans or Robots? Who is Best Equipped to Handle your Translation Services?

One vs the other or together? Many organizations and businesses including the travel and tourism industry, eCommerce industry, finance, social media platforms, news industry, as well as gaming industry require translation services. As a result, there is a huge demand for translators. With advancements in technology, several translation services are easily available that are competing... Continue Reading →

Freelance Translators Obtaining Security Clearance

Aside from large translation corporations, there is a competitive landscape for freelance translators in Canada. Research estimates that there are approximately 15,000 freelance translators, interpreters, and localization specialists in Canada. With this being said, freelance workers are encouraged to expand their certifications and skill set in order to give them an edge in a large... Continue Reading →

Translation Innovations

Translation has never seemed easier. Machine-based translation innovations are emerging in different forms. In previous blogs, we discussed the advantages and disadvantages of machine based translation services (link here: https://robinayoub.blog/2020/06/25/the-translator-cyborg-from-a-buyers-perspective/). Despite the possible challenges that occur with machine translation services, products such as the translation smart mask and the Scanmarker air have gained a lot... Continue Reading →

Top 3 Reasons Why Localization is Important

Localization is the process of translating content and making it specific to local geographical areas and cultures. In a world with billions of people and hundreds of countries, localization plays a prominent role in reaching broader audiences and catering to numerous target markets. The following section of the blog will outline three reasons as to... Continue Reading →

Upcoming Events in the Translation Industry

Due to COVID-19 and following health and safety guidelines, many workplaces have shifted to a digital platform. This includes: virtual meetings, webinars, information sessions etc. The major advantage to a digitalized work place is the ability to reach people from all ends of the world. It is a highly globalized community with various businesses interacting... Continue Reading →

Applying Localization Services: Assisting Foreign Students

International students attending post-secondary programs overseas away from home are often faced with various obstacles, including but not limited to: learning the host country’s language, adapting to cultural norms, and navigating services that can help with assimilation. This blog will explore the benefits of integrating localization specialists across post-secondary institutions (i.e. university, college) to better... Continue Reading →

Expanding Translation Services: Sign Language

English, Spanish, French, Arabic, German; the list goes on for commonly translated languages. However, sign language (i.e. American Sign Language: ASL) is rarely ever recognized or provided by translation companies, which disproportionately affects individuals of the deaf community. This blog will explore how translation companies and language service providers can integrate ASL professionals in order... Continue Reading →

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