I am a Translation and Localization industry thought leader. I use this blog post to express my opinion, share my knowledge and hopefully help others in their decision making process when they are considering translation services
What happens when you bring together two voices that have lived and breathed the evolution of the localization industry? You get Episode 113 of the Localization Fireside Chat – a conversation between Robin Ayoub and Don DePalma that is anything but ordinary.Don, the founder of CSA Research and a pillar in market analysis for the... Continue Reading →
What if the future of language interpretation isn’t about choosing between humans and AI, but syncing them? In an industry racing to automate everything, a fresh approach is gaining traction: augmenting, not replacing. In this episode of the Localization Fireside Chat, I sat down with the executive teams from Language Service Associates (LSA) and Lingolet... Continue Reading →
In a rapidly evolving landscape where machine learning, neural networks, and large language models are redefining the localization process, it’s rare to hear a voice that blends deep technical understanding with strategic clarity. That’s exactly what Bryan Murphy, CEO of Smartling, brings to the table. In this episode of the Localization Fireside Chat, host Robin... Continue Reading →
Introduction:What happens when language rights are guaranteed by law but access fails in practice? In Episode 109 of the Localization Fireside Chat, Robin Ayoub brings together five leading voices from across Canada to explore the state of medical and community interpretation. The guests—Angela Sasso (Interpreter’s Lab), Silvia Xalabarde (STIBC), Kiran Malli (Vancouver Coastal Health), Allana... Continue Reading →
In the high-stakes world of leadership, there’s a fine line between scaling a business and simply looking the part. In this eye-opening episode of the Localization Fireside Chat, Robin Ayoub sits down with Mario Krivokapic-Managing Partner EMEA at Masterful Coaching-to explore the uncomfortable truth behind performative leadership and what it really takes to drive growth.... Continue Reading →
Introduction:Is it finally time to retire your localization spreadsheets? If you’ve ever juggled translation vendors, PM tasks, and automation hacks, you’ll want to meet the minds behind Awtomated. In this episode of the Localization Fireside Chat, we sat down with Rishi Anand (Founder & CEO) and Holesh Priyankar (Chief Product Officer) to explore how their... Continue Reading →
What happens when a media pioneer steps back from one success and dives headfirst into another? In this episode of the Localization Fireside Chat, I sat down with Andrew Smart, Co-Founder of Slator (www.slator.com) and Strategic Partner at AcudocX (https://acudocx.com.au/) for a raw, revealing look at the present and future of localization. From selling his... Continue Reading →
Introduction In Episode 105 of the Localization Fireside Chat, host Robin Ayoub sat down with Charles Campbell, CEO of TBO and co-founder of Juntos, for an eye-opening conversation about Vamos Juntos 2025—a landmark summit held in Mexico City that brought together 140 localization leaders from over 25 countries.The discussion unpacked why this event was a... Continue Reading →
Dr Sidney Shapiro, Assistant Professor at Dhillon School of Business, University of Lethbridge AB Introduction In this insightful episode of the Localization Fireside Chat, I sat down with Dr. Sidney Shapiro, Assistant Professor of Data Analytics at the University of Lethbridge and long-time contributor to Canada’s tech education landscape. With deep experience bridging academia and... Continue Reading →
What if losing your job was the best thing that ever happened to you? For Christine Blanchette, it wasn’t just a setback—it was the spark. What followed was a journey of transformation that began with a pair of running shoes and evolved into a nationally broadcast TV show, multiple speaking engagements, and a platform that... Continue Reading →
Robin Ayoub 